About Us
The Napa Valley Standard is an exclusive culinary and wine festival and event presented by Visit Napa Valley and produced by a21, designed to showcase the region's world-class talent and set a new benchmark for Napa Valley's future. Designed for the modern diner, discerning wine lover, cultural tastemaker, and conscious traveler, the program celebrates Napa Valley's timeless heritage while shaping the future of global food, wine, and hospitality. Through intimate dinners, curated tastings, rare vintage experiences, and thought-leading seminars, The Napa Valley Standard creates a platform where Napa Valley's icons stand alongside rising voices. Following its 2025 preview, the event will expand in March 2027 into a flagship festival featuring world-class programming, positioning Napa Valley as the most prestigious yet modern food and wine destination in the country.
Visit Napa Valley is the official destination marketing organization for Napa County. The organization promotes the region as an attractive travel destination and works to continually enhance its public image as a dynamic place to visit, live, and work. Conveniently located within an hour's drive from the San Francisco Bay Area and the Greater Sacramento Area, Napa County comprises five distinct towns, including, from north to south, Calistoga, St. Helena, Yountville, the City of Napa, and American Canyon. In addition to these five towns, the areas of Rutherford, Oakville, and Angwin, along with the outdoor recreation area of Lake Berryessa, are also part of Napa County and add to its diverse and rich history.